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Thursday, 17 December 2020 15:01

Vell Recruits CMO for AWeber, Jessica Snavely

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Jessica Snavely

Chief Marketing Officer

October 29, 2020 — Chalfont, PA — AWeber, a leading provider of powerfully-simple email marketing and landing page solutions for small businesses, today announced it has hired digital marketing leader Jessica Snavely as its Chief Marketing Officer. 

In her new role, Snavely will work to advance AWeber’s mission of helping small businesses around the world connect with their audiences and build their businesses. With unique experience in multiple fields, Snavely will collaborate across the organization to drive growth and introduce AWeber to new audiences.

Before joining AWeber, Snavely was Senior Vice President of Marketing at Automattic, where she focused on growing the brand through digital strategy. Through unifying product and marketing efforts, she led the organization to high-trajectory growth. Prior to joining Automattic, Snavely amplified the growth of several brands, including Vivint, DIRECTV, ADT, and Verizon, through a strategic approach to demand generation. 

Early in her career, Snavely built a small business, reselling used books as a partner at KnJ Books. Jessica Snavely earned a BS from Purdue University in 2007.

About AWeber

AWeber is a market leader of small business email marketing and landing page solutions. Founded in 1998, AWeber has over 20 years of proven success helping more than one million customers around the world reliably connect with their prospects and customers through powerfully simple email marketing. Along with its award-winning 24/7 US-based customer support, AWeber delivers the ability to quickly load and manage contacts, send amazing emails, build landing pages, and analyze results without having to be a tech whiz. AWeber works with more than 1,000 partner software solutions, allowing customers to seamlessly integrate with the apps and services they rely on to operate and grow. A privately held company, AWeber is a remote-first team with employees based throughout the United States. For more information, visit

Read 102 times Last modified on Thursday, 17 December 2020 15:46
Dora Vell

Dora Vell is the Managing Partner of Vell Executive Search, a boutique executive search firm in Boston focused on recruiting technology executives and board members. Vell has successfully completed numerous board member and C-level executive searches, including CEOs, COOs, CIOs, and Vice Presidents - at both public and private companies.

Prior to founding the firm in 2005, Vell was a Partner at Heidrick & Struggles' Technology practice for seven years.  Before her career in executive search, she worked at IBM for 11 years, managing software engineering organizations of 100 people and software sales organizations with revenues of $150 million. She has also served as an executive assistant to the CEO of IBM Canada for one year.

Vell holds seven worldwide software patents. She has published several Business of Leadership reports on governance and leadership and has been quoted in numerous articles including The Wall Street Journal, Forbes, Business Week, Fortune, Agenda Week, MSNBC, Mass High Tech, the OPUS for the World Economic Forum, Boston Business Journal, The Globe & Mail, CIO Magazine, and IEEE. She also has been a featured speaker on leadership at numerous conferences and at Columbia University's MBA program.

Vell is a member of the National Association of Corporate Directors (NACD), the Boston CEO Roundtable. She has served on the boards of Framingham State, Entrepreneur's Organization, Goodwill, Mary Centre for developmentally handicapped adults,, and RBC Capital Partners.

She has received an MBA from the University of Toronto, a Master in Computer Science from the University of Waterloo, and a Bachelor in Computer Science from Carleton. She has also completed the MIT Entrepreneurial Master’s program.

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