Thursday, 23 July 2020 15:25

Vell Recruits AstroNova Head of Printer Tech for Product ID

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Astro Nova

Dwight Cram

Head, Printer Technology, Product Identification

>Location: New Hampshire to Rhode Island
>Industry: Product ID Solutions
>Other experience: Head, R&D, Inkjet EFI | Head, Software Engineer & Architect
>Ownership: Public (NASDAQ: ALOT)

WEST WARWICK, RI – Dwight Cram, former Advanced Development, R&D leader for Electronics for Imaging, joined as Head of Printer Technology for Product Identification Business Unit at AstroNova, Inc. (NASDAQ: ALOT), a global leader in data visualization technologies.

He served at Meredith, NH based digital printing technology company Electronics for Imaging in Advanced Development, R&D, and was part of a small team chosen by the CTO to provide technical leadership and develop initiatives focused on market dominance and business objectives.

Prior to that, Cram served at Electronics for Imaging in Manager, Software Engineering and Systems Architect roles from 2006 to 2010 responsible for researching technology and trends within the industry, establishing and executing engineering strategy, managing projects, leading the software team in all aspects of development, system architecture, designing frameworks, mentoring, resource allocation and code reviews. Before that, he was Principal Software Engineer at the company from 2003 to 2006.

Before joining Electronics for Imaging in 2003, he served as Software Engineer for Transcept, Sanders (a Lockheed Martin company), and ASAP Media Services.

Cram earned his Bachelor of Science degree in Computer Science from University of Maine.

About AstroNova

AstroNova, Inc. (NASDAQ: ALOT), a global leader in data visualization technologies, designs, manufactures, distributes and services a broad range of products that acquire, store, analyze and present data in multiple formats. The Product Identification segment offers a variety of hardware and software products and associated consumables that allow customers to mark, track and enhance the appearance of their products. Major brands include QuickLabel®, the industry leader in onsite digital color label printing. The Test and Measurement segment includes the T&M Product Group, which offers a suite of products and services that acquire, record and analyze electronic signal data from local and networked sensors and also includes a line of Aerospace Products such as printers, networking hardware and related accessories. Additional information is available by visiting

Read 556 times Last modified on Monday, 08 March 2021 14:47
Dora Vell

Managing Partner

Dora Vell is the CEO of Vell Executive Search, a boutique executive search firm in Boston that recruits technology executives and board members for companies ranging from promising tech startups to Fortune 100 companies. Throughout her 22-year career in executive search, she has successfully completed hundreds of assignments, placing board members, CEOs, COOs, CIOs, technology officers, vice presidents and many other C-level executives. Vell’s clients span both private and public companies and her work has included searches in markets large and small across the U.S. and Canada.

Prior to founding Vell Executive Search in 2005, she was a partner at the executive search consulting firm Heidrick & Struggles for seven years. She started in the Technology Practice in the Toronto office, became the firm’s Technology Practice leader for Canada, and then joined the firm’s Boston office.

Before her career in executive search, Vell worked for 11 years at IBM Canada in software-related roles of increasing responsibility. She started as a software engineer, managed a software engineering team of 100, and then led software sales for IBM Canada. She holds seven worldwide software patents. This deep industry understanding has helped Vell Executive Search become a recognized leader in finding senior executive and board talent for software and SaaS companies.

Vell is a recognized industry thought leader who has published several reports on governance and leadership topics. She has been frequently quoted as an expert on executive and board leadership by outlets such as The Wall Street Journal, Forbes, Business Week, Fortune, Agenda Week, MSNBC, Mass High Tech, The OPUS for the World Economic Forum, Boston Business Journal, The Globe & Mail, CIO Magazine, and IEEE. She has been a featured speaker on leadership at numerous conferences and at Columbia University's MBA program.

Vell has been a Fellow of the National Association of Corporate Directors (NACD) and the Boston CEO Roundtable. She has served on the boards of Framingham State University, Entrepreneur's Organization, Goodwill, Mary Centre for Developmentally Handicapped Adults,, and RBC Capital Partners.

The trilingual daughter of a diplomat, Vell grew up in Canada, Greece, France, Switzerland and China. Her unique multicultural and international perspective, experiences as a woman in the male-dominated software field, and insights as a dual Canadian and U.S. citizen inform all her work for clients.

Vell received an MBA from the University of Toronto, a master’s in Computer Science from the University of Waterloo, and a bachelor’s in Computer Science from Carleton University.  She has also completed the MIT Entrepreneurial Master’s program.

Areas of Practice:

  • C-Level Technology Executives
  • CEOs, CROs, Heads of Sales, Heads of Marketing, Chief Product Officers
  • Technology Officers: CTOs, CIOs, Heads of Engineering, CISOs, Chief Data Officers
  • Board Directors
  • Diversity Executives and Board Directors
  • Canadian Executives and Board Directors


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