Wednesday, 22 July 2020 11:43

Vell Recruits President and CEO for Ai Squared

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Ai Squared

David Wu

President and Chief Executive Officer

> Location: Manchester, VT
> Industry: Software for the visually impaired
> Other experience: COO, Space Data | President, Mirror Image
> Ownership: PE-backed
> Diversity

MANCHESTER, Vt., Dec. 16 /PRNewswire/ -- Ai Squared, the worldwide leader in screen magnification software and developer of accessibility software for the low vision community, has appointed David Wu as CEO and President of the company.

Mr. Wu will be responsible for Ai Squared's entire enterprise strategy and its worldwide development and expansion. Mr. Wu is a dynamic leader bringing over 20 years of experience developing technology-based entrepreneurial ventures from concept to commercial success. Prior to joining Ai Squared, Mr. Wu was President and an early member of Space Data Corporation in Chandler, AZ a provider of wireless data and voice telecommunications servicing customers in underserved rural and remote regions. Additionally, he was President and a founding member of Mirror Image Internet, a pioneer in global content delivery networks, where he was instrumental in attracting over $700 million in investments and achieving liquidity for its investors.

Earlier in his career, Mr. Wu sold shrink wrapped software and hardware products at VideoGuide (sold to Gemstar TV Guide), a pioneer of digital video recorders (DVRs) where he was Vice President of Marketing and at Intel where he was the marketing manager for video and document conferencing products. He started his career as an electrical/software engineer at General Scanning and at Analog Devices. Mr. Wu earned his MBA from Harvard University and both his BSEE and MSEE/CS from MIT where he wrote his thesis on machine vision algorithms.

"We are thrilled to have David Wu leading the company forward as the demand for accessibility tools is growing worldwide with the proliferation of computers - Ai Squared is uniquely positioned to continue delivering innovative and leading edge products to the low vision community," said Saul Rosenthal, Chairman of Ai Squared. "David's comfort with technology and his passion to lead, build and motivate smart people are terrific assets to bring to a successful company like Ai Squared. We are confident he will take it to the next level."

About Ai Squared

Headquartered in Manchester, Vermont, Ai Squared is the worldwide leader in computer access solutions for the vision impaired, and has been for over 20 years. Their products are available in twenty languages and are sold in 45 countries through our network of over 350 dealers across the globe. Ai Squared has helped over 100,000 individuals with early vision loss, computer vision syndrome, and visual impairments such as macular degeneration and glaucoma. Ai Squared's screen magnification and screen reading products dramatically improve a computer's usability and friendliness for the low vision user, raising their level of productivity, satisfaction, and independence. The family of Ai Squared products includes ZoomWare, ZoomText, ZoomText USB, ZoomText Scripting Edition, and the ZoomText LargePrint Keyboard. For more information, please visit Ai Squared online at, or call them at (800) 859-0270.

Read 504 times Last modified on Monday, 08 March 2021 09:06
Dora Vell

Managing Partner

Dora Vell is the CEO of Vell Executive Search, a boutique executive search firm in Boston that recruits technology executives and board members for companies ranging from promising tech startups to Fortune 100 companies. Throughout her 22-year career in executive search, she has successfully completed hundreds of assignments, placing board members, CEOs, COOs, CIOs, technology officers, vice presidents and many other C-level executives. Vell’s clients span both private and public companies and her work has included searches in markets large and small across the U.S. and Canada.

Prior to founding Vell Executive Search in 2005, she was a partner at the executive search consulting firm Heidrick & Struggles for seven years. She started in the Technology Practice in the Toronto office, became the firm’s Technology Practice leader for Canada, and then joined the firm’s Boston office.

Before her career in executive search, Vell worked for 11 years at IBM Canada in software-related roles of increasing responsibility. She started as a software engineer, managed a software engineering team of 100, and then led software sales for IBM Canada. She holds seven worldwide software patents. This deep industry understanding has helped Vell Executive Search become a recognized leader in finding senior executive and board talent for software and SaaS companies.

Vell is a recognized industry thought leader who has published several reports on governance and leadership topics. She has been frequently quoted as an expert on executive and board leadership by outlets such as The Wall Street Journal, Forbes, Business Week, Fortune, Agenda Week, MSNBC, Mass High Tech, The OPUS for the World Economic Forum, Boston Business Journal, The Globe & Mail, CIO Magazine, and IEEE. She has been a featured speaker on leadership at numerous conferences and at Columbia University's MBA program.

Vell has been a Fellow of the National Association of Corporate Directors (NACD) and the Boston CEO Roundtable. She has served on the boards of Framingham State University, Entrepreneur's Organization, Goodwill, Mary Centre for Developmentally Handicapped Adults,, and RBC Capital Partners.

The trilingual daughter of a diplomat, Vell grew up in Canada, Greece, France, Switzerland and China. Her unique multicultural and international perspective, experiences as a woman in the male-dominated software field, and insights as a dual Canadian and U.S. citizen inform all her work for clients.

Vell received an MBA from the University of Toronto, a master’s in Computer Science from the University of Waterloo, and a bachelor’s in Computer Science from Carleton University.  She has also completed the MIT Entrepreneurial Master’s program.

Areas of Practice:

  • C-Level Technology Executives
  • CEOs, CROs, Heads of Sales, Heads of Marketing, Chief Product Officers
  • Technology Officers: CTOs, CIOs, Heads of Engineering, CISOs, Chief Data Officers
  • Board Directors
  • Diversity Executives and Board Directors
  • Canadian Executives and Board Directors


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