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Friday, 17 July 2020 09:33

Vell Recruits WP Engine Exec as CRO for Largest Shopify Partner Bold Commerce Canada Featured

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Michael Sanchez

Chief Revenue Officer

> Location: Austin, TX and Winnipeg, MB
> Industry: Digital Commerce App Developer
> Other experience: Head, Partnership & Agency Sales, SMB & Enterprise Sales, WP Engine | Head, Strategy & Enterprise Sales, Big Commerce
> Ownership: VC-backed


Bold Commerce, a Winnipeg-based developer of e-commerce software solutions, has named Michael “Mike” Sanchez as Chief Revenue Officer. He joins Bold Commerce after serving as Senior Director, Global Enterprise/SMB Sales, Partnerships, and Strategy for WP Engine where he was recruited to build out the entire global enterprise strategy which includes sales, marketing, operations, customer success, and over all go-to-market plan.

Before joining WP Engine, Mike served as Senior Director, Enterprise Business Unit for BigCommerce, a leading SaaS eCommerce platform company that provides retailers a platform to sell online. Before that, he served at Rackspace for more than seven years, most recently as Director, Enterprise Sales and Services.

Earlier in his career, Mike co-founded Mykron Solutions, served as Senior Sales and Support Manager at SecureTrust Corporation (Purchased by Trustwave) and Performance Assessment Coordinator at West Corporation.

About Bold Commerce

Headquartered in Winnipeg, Canada, Bold Commerce is a software development company that provides industry-leading e-commerce solutions for the world’s most innovative brands. The company’s suite of products address the core needs of wholesale and B2B merchants, including subscriptions, automation, personalization, payment experience, customization, loyalty, and retention.

Read 630 times Last modified on Tuesday, 08 December 2020 15:51
Dora Vell

Dora Vell is the Managing Partner of Vell Executive Search, a boutique executive search firm in Boston focused on recruiting technology executives and board members. Vell has successfully completed numerous board member and C-level executive searches, including CEOs, COOs, CIOs, and Vice Presidents - at both public and private companies.

Prior to founding the firm in 2005, Vell was a Partner at Heidrick & Struggles' Technology practice for seven years.  Before her career in executive search, she worked at IBM for 11 years, managing software engineering organizations of 100 people and software sales organizations with revenues of $150 million. She has also served as an executive assistant to the CEO of IBM Canada for one year.

Vell holds seven worldwide software patents. She has published several Business of Leadership reports on governance and leadership and has been quoted in numerous articles including The Wall Street Journal, Forbes, Business Week, Fortune, Agenda Week, MSNBC, Mass High Tech, the OPUS for the World Economic Forum, Boston Business Journal, The Globe & Mail, CIO Magazine, and IEEE. She also has been a featured speaker on leadership at numerous conferences and at Columbia University's MBA program.

Vell is a member of the National Association of Corporate Directors (NACD), the Boston CEO Roundtable. She has served on the boards of Framingham State, Entrepreneur's Organization, Goodwill, Mary Centre for developmentally handicapped adults,, and RBC Capital Partners.

She has received an MBA from the University of Toronto, a Master in Computer Science from the University of Waterloo, and a Bachelor in Computer Science from Carleton. She has also completed the MIT Entrepreneurial Master’s program.